Below is a sampling of articles, blogs, publications and other media where OAK Lifestyle has been featured. For press inquiries, please contact Jessica at or 512.736.9268.

Austin Woman Magazine's Guilt-Free Shopping article features OAK Lifestyle and many other local give-back companies. What a great list of local gifts that give!
December 2013

Adoptive Families Magazine featured OAK Lifestyle's green canvas backpack in their 2013 Gifts that Give Back.
November/December 2013

The non-profit organization New Rhythm Project put together a great list of companies that advocate for orphans (including OAK) in their blog post  Shop for Christmas Gifts and Help Orphans.
November 5,  2013

"Be A Social Entrepreneur", sponsored by Southern New Hampshire University, sat down with two of OAK's co-founders, Brent and Jessica Sjolseth, for a Q & A about their backgrounds, their challenges, and why they started OAK Lifestyle.

The St. Edward's Magazine featured their alumni, and OAK founder, Jessica Sjolseth in an article called "That's Brilliant: Backpacking for Kids"!

Fall 2013

The STYLE SAILOR featured OAK in an article titled "Shopping for a Cause: Products that Give Back".

July 18, 2013

OAK was selected as a finalist in the Start Something That Matters Challenge sponsored by GOOD and Blake Mycoskie, founder of TOMS.

May 30, 2013

Natural Child World Magazine featured OAK Lifestyle in their "BYOB (Bring Your Own Bag)" article in their Design Portfolio section of the Daddy Issue.

May/June, 2013

Luri and Wilma OAK Lifestyle

Luri & Wilma featured OAK Lifestyle in their travel issue.

May/June, 2013


How do companies come up with their business names? OAK Lifestyle and others weigh in on this question in this blog from

January 15, 2013 

TrendHunter Social Good featured OAK Lifestyle's Ordinary Backpack in this article entitled "Kindness Carriers".

January 14, 2013 

OAK was highlighted in Parade in a "Gifts that Give Back" section of Parade Picks.

December 9, 2012 

OAK was highlighted in an article called "Fashion Gives Back" for Drake University's magazine.

December 8, 2012

OAK was highlighted in an article from Make It Better called "Hip Humanitarian: Products that Make a Difference".

November, 2012

Roozt highlighted OAK in an impact spotlight post about education called "Learning to Fly".

November 5, 2012

OAK was featured in the Babble Voices Perspectives and Reflections post called "12 Buy One, Give One Gifts for the Holidays".

October 29, 2012

The Humanitarian News featured an article about the Ordinary Backpack called "OAK Lifestyle Literally Designs Backpacks for Kindness".

October 12, 2012

OAK was featured in a Pennies of Time post entitled "Second Tinsel Post: 'Pennies of Time' for the Holidays -- Shopping".

October 10, 2012

OAK was featured in a post on Good.Is called "The Backpack that Gives Back: 'OAK' Donates School Supplies to Homeless Kids"

Ocober 8, 2012

OAK Lifestyle Co-Founder Brent Sjolseth was featured in a Westlake Picayune article entitled "Ordinary Kindness"

September 27, 2012

The Ordinary Backpack was featured in an Austin American Statesman article entitled "Do Good with Austin Created Backpack"

    August 16, 2012

Shop With Meaning
      Product Spotlight: Green Leaf Ordinary Backpack
        July 21, 2012